Research & Publication

Diversifying Real Estate Guidebook: Social Mobility

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This guidebook is part of a series of seven themed diversity booklets, commissioned by CPA and WPA NextGen, produced by London Property Alliance, and supported by NextGen champion, Gardiner & Theobald. Additional guides in the series focus on race, gender, sexuality, disability, faith & religion and intersectionality. 

The original edition of this guide was published in March 2023, it was then updated in January 2026. 

Class is often overlooked in efforts to improve diversity. It can be more complex and less visible than other demographic indictors, such as gender and race, but including people from a range of socio-economic backgrounds is important to reflect London’s diverse communities. 

This guidebook addresses the key barriers to how real estate businesses can be more inclusive. It suggests simple ways for organisations and individuals to implement positive change, featuring best practice examples and signposting to resources. 

In her foreword, Stella Abani MBE, Director of Economy and Skills at Westminster City Council, writes: 

For those from lower socioeconomic backgrounds, entering sectors like property and the built environment can present additional challenges, especially as progression beyond entry-level roles may appear difficult. These obstacles can be even greater when combined with other protected characteristics such as race, disability or sexual orientation 

It has been informed through roundtables and other contributions from our members, social mobility experts and local government representatives including the City of London Corporation and Westminster City Council. 

 

Read the guidebook here

Read the other guidebooks in our Diversifying Real Estate series: